One of my favorite Daniel Kids' events is their annual Rock-n-Ride celebration. Hundreds of bikers gather each year to help raise money for this great organization. In 2009, I had the pleasure of developing some of the marketing materials by writing various television/radio scripts and press releases.
Television Commercial
Radio Commercial
Select the "Read More" link below to view the event press releases and copies of the scripts.
In October 2009, I was given the opportunity to write a television commercial and the official press release for Daniel Kids' Black Jack in the Stacks fundraising gala. The casino-style event was a great success and raised $92,000 for the nonprofit agency. Yet another reason why I love what I do!
Select the "Read More" link below to view the event press release and a copy of the script.
During my time at Principle Creative, I developed a series of television talking point scripts for the president of Daniel Kids who regularly speaks on parenting issues on Channel 4 News. Each week I researched and wrote new scripts that were used on air as well as featured on several different websites.
This week's topic:Talking to Kids About Divorce
Select the "Read More" link below to view a copy of the script.